Rownd is more than just authentication—it’s Authentication+. While providing enterprise-grade authentication, Rownd delivers a complete platform that handles user management, engagement, and integration needs out of the box. Our platform combines security with simplicity, offering everything you need to create exceptional user experiences.
Adaptive authentication is a powerful feature that tailors the authentication experience based on the user’s device, providing the most convenient and secure authentication option. Rownd’s adaptive sign-in detects the user’s mobile device and adjusts the available authentication options accordingly.Learn more about adaptive authentication and its benefits in our dedicated documentation.
Rownd’s user management system enables you to easily manage and track user accounts while providing a seamless authentication experience. With Rownd, each user is associated with a unique identifier, allowing them to link multiple authentication methods to a single account. This prevents the creation of duplicate accounts and ensures a consistent user experience across various authentication methods.For more information on Rownd’s user management capabilities and how it enhances the authentication process, see our user management documentation.
Rownd’s platform is designed with security in mind, offering features that help protect user accounts and sensitive data. Some of the security features include:
Strong encryption for data storage and transmission
Passwordless technology
Compliance with industry standards and regulations
Read our security features documentation for an in-depth look at Rownd’s security measures.
By offering a diverse range of sign-in methods, adaptive authentication, and a seamless user experience, Rownd can significantly increase sign-in rates. A tailored authentication process can lead to higher user engagement and retention, as users are more likely to continue using an app that offers a smooth and convenient sign-in experience.Rownd is an innovative authentication platform designed to provide secure and user-friendly authentication methods for websites and mobile apps. By offering a variety of authentication options, such as email-based, SMS-based, and social sign-in methods, web3 wallet, and now passkeys. Rownd simplifies the user experience while maintaining strong security measures.One of the key benefits of using Rownd is its ability to significantly increase conversion rates. Traditional authentication methods often lead to user drop-off, with nearly half of app users abandoning the process due to complex or time-consuming sign-up steps. By streamlining the authentication process and offering multiple, convenient options, Rownd helps businesses minimize user drop-off and maximize conversion rates. This results in a larger, more engaged user base and greater overall success for your app.
Many website visitors get close to trying out your product, but are deterred by a sign up or registration process that asks for too much information (e.g., name, email address, password, etc).While social sign-in (e.g., Google or Facebook) is often seen as a solution to this problem, it can also be a deterrent to visitors that might not want their profile information transmitted to you before they trust your company.Rownd helps you build lasting relationships with your users without extra work on your part.
Rownd revolutionizes user management with our “instant users” approach. Unlike traditional systems that only track authenticated users, Rownd assigns a unique identifier to every visitor from their first interaction.
Immediate Recognition: Every visitor gets a Rownd ID instantly
Progressive Enhancement: The anonymous ID seamlessly transitions to a full user profile upon authentication
No Lost Data: All user activity and data is preserved throughout the journey
Cookie-Free Tracking: Replace messy cookies with secure, privacy-focused user identification
With Rownd’s instant users, you can start building relationships with visitors before they formally sign up. This means better analytics, more accurate user journeys, and no lost data when anonymous users convert to authenticated users.